What is HypeMachine?

HypeMachine is a bot in the search engine crawlers category, operated by Hype Machine.

Bot name
HypeMachine
Operator
Hype Machine
Type
Bot
Respects robots.txt
Not confirmed
robots.txt user agent
Hype
Signs requests (Web Bot Auth)
No

About HypeMachine

Since 2005, Hype Machine monitors music publications/blogs for posts about new artists and builds playlists using this metadata for listeners.

Search engine crawlers index your pages so they can appear in search results. Keep the genuine ones allowed and verify them, because fake search crawlers are one of the most common disguises for scrapers.

HypeMachine user agent

HypeMachine identifies itself with this user agent string:

Anyone can copy a user agent string. Transfon Security also checks where each request comes from, so a request that claims to be a known crawler but comes from the wrong network is treated as a fake, not as the real crawler.

How to block HypeMachine in robots.txt

We have not confirmed whether HypeMachine follows robots.txt. Add a rule, then check your logs to see that it stopped. robots.txt is a plain text file at the root of your domain, such as https://example.com/robots.txt.

Block HypeMachine from the whole site

User-agent: Hype
Disallow: /

Block HypeMachine from some folders

User-agent: Hype
Disallow: /private/
Disallow: /search

Allow HypeMachine only on some folders

User-agent: Hype
Allow: /blog/
Disallow: /

Allow HypeMachine and block other crawlers

User-agent: Hype
Allow: /

User-agent: *
Disallow: /

Things to know

  • Each host needs its own file. Rules on www.example.com do not apply to shop.example.com.
  • A crawler obeys only the most specific group that names it. Once you add a User-agent: Hype group, HypeMachine ignores your User-agent: * rules, so repeat any that should still apply.
  • The user agent name is not case sensitive. We take Hype from HypeMachine's user agent; check Hype Machine's own documentation if it publishes a different robots.txt name.
  • Crawlers cache robots.txt, so changes can take up to a day to apply. Disallow stops crawling but does not remove pages already collected or indexed.

Limits of robots.txt

  1. HypeMachine may not follow the rule. robots.txt is a request that nothing enforces, and we have not confirmed that HypeMachine follows it. Check your logs after adding a rule.
  2. The user agent could be fake. robots.txt matches the name a request claims. Anyone can send HypeMachine's user agent, and a scraper using it is not bound by Hype Machine's robots.txt policy. Only checking the source network tells a real HypeMachine from a fake one.

Treat robots.txt as a statement of your policy, and enforce it where requests arrive.

Who should care about HypeMachine

Publishers

HypeMachine brings search traffic, so keep the real one allowed. Fake HypeMachine requests are a common cover for scrapers, so verify it by network rather than by name.

Transfon Security for publishers

Media buyers and advertisers

Search crawlers fetch landing pages to check them. Keep HypeMachine allowed, but out of campaign and conversion data.

Transfon Security for advertisers

E-commerce

HypeMachine indexes products for search results. Allow it, and block impersonators that use its name to scrape prices.

Transfon Security for e-commerce

SaaS and APIs

Allow HypeMachine on marketing and docs pages, and keep it off signed-in app pages it cannot use.

Transfon Security for SaaS and APIs

Block HypeMachine with Transfon Security

robots.txt is a request, not an enforcement. Transfon Security shows HypeMachine by name in the Top Bots report, so you can see how often it visits and which pages it reads. Block or allow it with a User Agent rule, or slow it down with a rate limit decision rule.

Transfon Security

Control HypeMachine on your site

  • See every HypeMachine visit and the pages it reads
  • Spot bots that fake trusted crawler names
  • Block, allow or rate limit HypeMachine with one rule
  • Works with or without robots.txt support

Frequently asked questions

What is HypeMachine?

HypeMachine is a bot in the search engine crawlers category, operated by Hype Machine. Since 2005, Hype Machine monitors music publications/blogs for posts about new artists and builds playlists using this metadata for listeners.

Does HypeMachine respect robots.txt?

We have not confirmed whether HypeMachine follows robots.txt. Add a robots.txt rule, then check your logs to see that it stopped, and block it by user agent if it did not.

How do I block HypeMachine?

Add "User-agent: Hype" followed by "Disallow: /" to the robots.txt file at the root of your site. To enforce it, block requests whose user agent contains "Hype Machine" at your WAF. In Transfon Security that is one User Agent block rule.

Is robots.txt enough to block HypeMachine?

No. robots.txt is voluntary, so HypeMachine may not follow it, and anyone can send HypeMachine's user agent, so a fake HypeMachine ignores your rule. Enforce the rule where requests arrive, at your WAF, and check the source network.

Should I block HypeMachine?

Search engine crawlers index your pages so they can appear in search results. Keep the genuine ones allowed and verify them, because fake search crawlers are one of the most common disguises for scrapers.

Related bots

All search engine crawlers · Full bot directory

See Which Bots Visit Your Site

Transfon Security identifies every bot in this directory in your traffic reports, flags fake search crawlers, and lets you allow, block or rate limit each bot.

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