What is KlaviyoAIBot?

KlaviyoAIBot is a bot in the AI search crawlers category, operated by Klaviyo.

Bot name
KlaviyoAIBot
Operator
Klaviyo
Type
Bot
Respects robots.txt
Not confirmed
robots.txt user agent
KlaviyoAIBot
Signs requests (Web Bot Auth)
Yes

About KlaviyoAIBot

Klaviyo’s web crawler for its Kai Customer Agent feature.

AI search crawlers index pages so that AI answer engines can cite and link to them in their responses. Blocking them removes your pages from those answers, so many sites allow them while blocking training crawlers.

KlaviyoAIBot user agent

Anyone can copy a user agent string. Transfon Security also checks where each request comes from, so a request that claims to be a known crawler but comes from the wrong network is treated as a fake, not as the real crawler.

How to block KlaviyoAIBot in robots.txt

We have not confirmed whether KlaviyoAIBot follows robots.txt. Add a rule, then check your logs to see that it stopped. robots.txt is a plain text file at the root of your domain, such as https://example.com/robots.txt.

Block KlaviyoAIBot from the whole site

User-agent: KlaviyoAIBot
Disallow: /

Block KlaviyoAIBot from some folders

User-agent: KlaviyoAIBot
Disallow: /private/
Disallow: /search

Allow KlaviyoAIBot only on some folders

User-agent: KlaviyoAIBot
Allow: /blog/
Disallow: /

Allow KlaviyoAIBot and block other crawlers

User-agent: KlaviyoAIBot
Allow: /

User-agent: *
Disallow: /

Things to know

  • Each host needs its own file. Rules on www.example.com do not apply to shop.example.com.
  • A crawler obeys only the most specific group that names it. Once you add a User-agent: KlaviyoAIBot group, KlaviyoAIBot ignores your User-agent: * rules, so repeat any that should still apply.
  • The user agent name is not case sensitive. We take KlaviyoAIBot from KlaviyoAIBot's user agent; check Klaviyo's own documentation if it publishes a different robots.txt name.
  • Crawlers cache robots.txt, so changes can take up to a day to apply. Disallow stops crawling but does not remove pages already collected or indexed.

Limits of robots.txt

  1. KlaviyoAIBot may not follow the rule. robots.txt is a request that nothing enforces, and we have not confirmed that KlaviyoAIBot follows it. Check your logs after adding a rule.
  2. The user agent could be fake. robots.txt matches the name a request claims. Anyone can send KlaviyoAIBot's user agent, and a scraper using it is not bound by Klaviyo's robots.txt policy. Only checking the source network tells a real KlaviyoAIBot from a fake one.

Treat robots.txt as a statement of your policy, and enforce it where requests arrive.

Who should care about KlaviyoAIBot

Publishers

KlaviyoAIBot decides whether AI answers cite and link your articles. Many publishers allow it while blocking training crawlers, and rate limit it so it does not crowd out readers.

Transfon Security for publishers

Media buyers and advertisers

AI search can send visitors to your landing pages. Keep KlaviyoAIBot's own visits out of campaign reports so you can measure the real referrals.

Transfon Security for advertisers

E-commerce

Being indexed by KlaviyoAIBot can put your products in AI shopping answers. Allow it on product and category pages, and keep it off cart, checkout and account pages.

Transfon Security for e-commerce

SaaS and APIs

Letting KlaviyoAIBot index docs and pricing pages helps AI answers describe your product correctly. Keep it away from login and API endpoints.

Transfon Security for SaaS and APIs

Block KlaviyoAIBot with Transfon Security

robots.txt is a request, not an enforcement. Transfon Security shows KlaviyoAIBot by name in the Top Bots report, so you can see how often it visits and which pages it reads. Block or allow it with a User Agent rule, or slow it down with a rate limit decision rule.

Transfon Security

Control KlaviyoAIBot on your site

  • See every KlaviyoAIBot visit and the pages it reads
  • Spot bots that fake trusted crawler names
  • Block, allow or rate limit KlaviyoAIBot with one rule
  • Works with or without robots.txt support

Frequently asked questions

What is KlaviyoAIBot?

KlaviyoAIBot is a bot in the AI search crawlers category, operated by Klaviyo. Klaviyo’s web crawler for its Kai Customer Agent feature.

Does KlaviyoAIBot respect robots.txt?

We have not confirmed whether KlaviyoAIBot follows robots.txt. Add a robots.txt rule, then check your logs to see that it stopped, and block it by user agent if it did not.

How do I block KlaviyoAIBot?

Add "User-agent: KlaviyoAIBot" followed by "Disallow: /" to the robots.txt file at the root of your site. To enforce it, block requests whose user agent contains "KlaviyoAIBot" at your WAF. In Transfon Security that is one User Agent block rule.

Is robots.txt enough to block KlaviyoAIBot?

No. robots.txt is voluntary, so KlaviyoAIBot may not follow it, and anyone can send KlaviyoAIBot's user agent, so a fake KlaviyoAIBot ignores your rule. Enforce the rule where requests arrive, at your WAF, and check the source network.

Should I block KlaviyoAIBot?

AI search crawlers index pages so that AI answer engines can cite and link to them in their responses. Blocking them removes your pages from those answers, so many sites allow them while blocking training crawlers.

Related bots

All AI search crawlers · Full bot directory

See Which Bots Visit Your Site

Transfon Security identifies every bot in this directory in your traffic reports, flags fake search crawlers, and lets you allow, block or rate limit each bot.

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