Pinterestbot is a bot in the content aggregators category, operated by Pinterest.
Pinterestbot is Pinterest’s web crawler. Pinterestbot crawls, or visits public websites to index their content, with the aim of driving traffic back to those websites. It also scrapes content to make sure Pin details, like price and title, are up to date, and to detect and remove broken website links behind Pins.
Aggregators collect articles and links from many sites to build news feeds, read later apps and discovery services. Some send referral traffic, others republish your content. Check what each one does with your pages before allowing it.
Sample user agent strings sent by Pinterestbot:
Pinterest/0.2 (+https://www.pinterest.com/bot.html)Mozilla/5.0 (compatible; Pinterestbot/1.0; +https://www.pinterest.com/bot.html)Mozilla/5.0 (compatible; Pinterestbot/1.0; +http://www.pinterest.com/bot.html)Anyone can copy a user agent string. Transfon Security also checks where each request comes from, so a request that claims to be a known crawler but comes from the wrong network is treated as a fake, not as the real crawler.
We have not confirmed whether Pinterestbot follows robots.txt. Add a rule, then check your logs to see that it stopped. robots.txt is a plain text file at the root of your domain, such as https://example.com/robots.txt.
User-agent: Pinterestbot Disallow: /
User-agent: Pinterestbot Disallow: /private/ Disallow: /search
User-agent: Pinterestbot Allow: /blog/ Disallow: /
User-agent: Pinterestbot Allow: / User-agent: * Disallow: /
User-agent: Pinterestbot group, Pinterestbot ignores your User-agent: * rules, so repeat any that should still apply.Pinterestbot from Pinterestbot's user agent; check Pinterest's own documentation if it publishes a different robots.txt name.Treat robots.txt as a statement of your policy, and enforce it where requests arrive.
Pinterestbot fetches pages when your links are shared or syndicated. Keep it allowed so previews and feeds work, but leave it out of page views and ad requests.
Transfon Security for publishersWhen ads or posts are shared, Pinterestbot fetches the landing page. Those hits are not clicks, so keep them out of campaign reports.
Transfon Security for advertisersProduct links shared in chats and feeds are fetched by Pinterestbot. Keep it allowed so previews show the right image and price.
Transfon Security for e-commerceAllow Pinterestbot on public pages so shared links preview well, and keep it off the app.
Transfon Security for SaaS and APIsrobots.txt is a request, not an enforcement. Transfon Security shows Pinterestbot by name in the Top Bots report, so you can see how often it visits and which pages it reads. Block or allow it with a User Agent rule, or slow it down with a rate limit decision rule.
Transfon Security
Pinterestbot is a bot in the content aggregators category, operated by Pinterest. Pinterestbot is Pinterest’s web crawler. Pinterestbot crawls, or visits public websites to index their content, with the aim of driving traffic back to those websites. It also scrapes content to make sure Pin details, like price and title, are up to date, and to detect and remove broken website links behind Pins.
We have not confirmed whether Pinterestbot follows robots.txt. Add a robots.txt rule, then check your logs to see that it stopped, and block it by user agent if it did not.
Add "User-agent: Pinterestbot" followed by "Disallow: /" to the robots.txt file at the root of your site. To enforce it, block requests whose user agent contains "Pinterestbot" at your WAF. In Transfon Security that is one User Agent block rule.
No. robots.txt is voluntary, so Pinterestbot may not follow it, and anyone can send Pinterestbot's user agent, so a fake Pinterestbot ignores your rule. Enforce the rule where requests arrive, at your WAF, and check the source network.
Aggregators collect articles and links from many sites to build news feeds, read later apps and discovery services. Some send referral traffic, others republish your content. Check what each one does with your pages before allowing it.
Transfon Security identifies every bot in this directory in your traffic reports, flags fake search crawlers, and lets you allow, block or rate limit each bot.
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